bad hair days happen. po-pow happens faster.
THE PROBLEM
Dry shampoo works. Looking like you used it doesn't.
Aerosol clouds. A cast of white powder that shows up more on some roots than others. Dry shampoo solves a real problem — oil, flat roots, one more day between washes — but the experience hasn't caught up with the hair actually wearing it. We wanted the fix without the giveaway.
ENTER PO-POW!
A brand being built in public.
Real stops, real shelves — building where our customers actually shop, starting in Florida.
Campus by campus.
Greek life partnerships, pop-ups, and a small team showing up in person.
THREE SHADES. ONE SIMPLE IDEA.
Match your shade to your roots, not the other way around.
NOT SURE WHICH ONE'S YOU?
Take a minute and find your shade.
@GetPoPow — tag us for a chance to be featured
THE BAD HAIR DAY CLUB
PO-POW!, wherever you are
The Bad Hair Day Club