The tinted dry shampoo for blonde roots.

Illegally Blonde

Tinted Dry Shampoo Powder 30g

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$32.00
calculated at checkout.

Best for Blonde to light roots - including Red.

Designed to blend rather than leave the traditional white powder look.
Absorbs excess oil and refreshes roots between wash days.
Non-Aerosol Powder is a targeted application exactly where you need it.

Tapioca Starch, Kaolin Clay, Corn Starch, Cocoa Powder, Bicarbonate Soda, Peppermint & Grapefruit Essential Oils

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Illegally Blonde

Illegally Blonde

$32.00

BLONDE ROOTS. NO GREY POWDER.

MADE TO BLEND WITH BLONDE ROOTS.

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Disco tested, customer approved

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It does not feel like there is anything in there at all, it feels freshly washed.
Mila
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I used to be dry shampoos biggest hater and now I've changed from using it every day.
Caroline
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Thanks to PO-POW! I’m ready to keep going on with my day without bad hair.
Julia
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OBSESSED for nights out to freshen up on the go!
Sarah
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Mia
Mia

WATCH ILLEGALLY BLONDE IN ACTION.

Real Roots. Real Routines. Real PO-POW!

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Remove insert

Remove insert

Remove protective insert before first use.

dab

dab

Apply a little directly to oily roots.

brush

brush

Let it sit, then work through

Go

Go

Wash day can wait.

Everything your roots want to know.

  • Most importantly? The tint.

    PO-POW is a non-aerosol powder dry shampoo available in three shades: Illegally Blonde, Rich Brown and Sleek Black. It's made to absorb excess oil, refresh your roots and add volume between washes.

    Basically: your insurance policy for great hair.

  • Easy:

    Illegally Blonde → blonde/lighter hair
    Rich Brown → brunette/brown hair
    Sleek Black → black/very dark hair

    Match PO-POW to the colour at your roots, not necessarily your ends.

  • PO-POW was created as a tinted alternative to traditional white dry shampoo powder.

    Rather than one white powder for everyone, you've got three shades to choose from.

    Because grey roots weren't on the moodboard.

  • PART → DAB → BLEND → GO.

    Remove the inner plastic protector under the poof.

    Apply a small amount to oily areas at the roots. Let the powder do its thing, then blend/work it through according to your directions.

    Start with less than you think you need. Add more only where necessary.

    Your entire head does not need to enter the chat.

  • Start small.

    Focus on the areas that actually look oily rather than covering your entire scalp in powder. You can always build up the amount if your roots need a little more help.

    PO-POW is a refresh, not a snowstorm.

  • Yes. Focus PO-POW on oily roots and work it in while trying not to disrupt your curl pattern or finished style.

    Refresh the roots. Leave the curls alone.

  • Yes, it's designed for use between washes on different hair colours and types.

    Remember that the three PO-POW shades are there to help the powder complement your roots — they're not hair colour or permanent dye.

  • Use PO-POW between proper hair washes whenever your roots need a refresh, following the product directions.

    But we're not going to lie to you: dry shampoo doesn't actually wash your scalp.

    Eventually, wash day will find you.

  • Because PO-POW contains tinted powder, apply a small amount and blend it thoroughly into your roots. Be mindful around light clothing, bedding and fabrics while applying.

  • Cute hair. Kind choices. PO-POW is vegan and cruelty-free — because great hair doesn't need the drama.

    MORE QUESTIONS? → ENTER THE FAQ

NOT YOUR SHADE?